Ep. 12 The Breakdown | How to Punch Above Your Weight in Media

In this episode, Tim and Chris discuss the steps A16z's Sonal Chokshi outlined to draw attention to your media and ultimately gain subscribers.

1. Be different
2. Start with a hook
3. Edit for "Insights Per Minute"
4. Weave a narrative arc
5. End with how you want your audience to feel
 
Click here for a full transcript of the On Deck fireside chat with Sonal Chokshi.

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